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RAW
Case Study
Coming soon
RAW
Case Study
Coming soon
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Sekem
Case Study
Coming soon
Sekem
Case Study
Coming soon
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Rehana
Case Study
Coming soon
Rehana
Case Study
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Spritz
Case Study
Coming soon
Spritz
Case Study
Coming soon
Client Overview
Our client, ISIS, an FMCG company, aimed to enhance its digital presence and sales through the
largest online marketplace and e-commerce platform worldwide, Amazon. Confronted with
stagnant sales and limited brand visibility, ISIS required a strategic approach to drive significant
growth and capitalize on the digital marketplace.
Client Overview
Our client, ISIS, an FMCG company, aimed to enhance its digital presence and sales through the largest online marketplace and e-commerce platform worldwide, Amazon. Confronted with stagnant sales and limited brand visibility, ISIS required a strategic approach to drive significant growth and capitalize on the digital marketplace.
Client Overview
Our client, ISIS, an FMCG company, aimed to enhance its digital presence and sales through the
largest online marketplace and e-commerce platform worldwide, Amazon. Confronted with
stagnant sales and limited brand visibility, ISIS required a strategic approach to drive significant
growth and capitalize on the digital marketplace.
1700%
1700%
Growth YOY
Growth YOY
How we Started
When we talk about Amazon, we typically focus on performance metrics such as numbers, orders,
and sales volume. However, at DBLShot, we take a different approach by emphasizing
performance flavored with a deep branding direction. Our journey began with a comprehensive
analysis of ISIS’s e-commerce sales data, aiming to establish a strong brand presence on Amazon
that would attract a new cluster of customers, particularly the youth generation.
How we Started
When we talk about Amazon, we typically focus on performance metrics such as numbers, orders, and sales volume. However, at DBLShot, we take a different approach by emphasizing performance flavored with a deep branding direction. Our journey began with a comprehensive
analysis of ISIS’s e-commerce sales data, aiming to establish a strong brand presence on Amazon that would attract a new cluster of customers, particularly the youth generation.
How we Started
When we talk about Amazon, we typically focus on performance metrics such as numbers, orders,
and sales volume. However, at DBLShot, we take a different approach by emphasizing
performance flavored with a deep branding direction. Our journey began with a comprehensive
analysis of ISIS’s e-commerce sales data, aiming to establish a strong brand presence on Amazon
that would attract a new cluster of customers, particularly the youth generation.
ISIS’s story is both appealing and inspirational, yet remains relatively unknown. Our goal was to
reposition ISIS on Amazon, not just as a sales platform but also as a medium to communicate the
brand’s identity in a youthful approach. We started by analyzing the ASINs (Amazon Standard
Identification Numbers) in stock, assessing their historical sales performance to identify slowmoving
categories and products with untapped potential. By conducting pilot tests on selected
ASINs, we validated our approach and confirmed the effectiveness of proposed changes.
ISIS’s story is both appealing and inspirational, yet remains relatively unknown. Our goal was to
reposition ISIS on Amazon, not just as a sales platform but also as a medium to communicate the
brand’s identity in a youthful approach. We started by analyzing the ASINs (Amazon Standard
Identification Numbers) in stock, assessing their historical sales performance to identify slowmoving
categories and products with untapped potential. By conducting pilot tests on selected
ASINs, we validated our approach and confirmed the effectiveness of proposed changes.
ISIS’s story is both appealing and inspirational, yet remains relatively unknown. Our goal was to
reposition ISIS on Amazon, not just as a sales platform but also as a medium to communicate the
brand’s identity in a youthful approach. We started by analyzing the ASINs (Amazon Standard
Identification Numbers) in stock, assessing their historical sales performance to identify slowmoving
categories and products with untapped potential. By conducting pilot tests on selected
ASINs, we validated our approach and confirmed the effectiveness of proposed changes.
This led to the formulation of a strategic focus on specific categories aligned with market demand
and the client’s objectives. Our strategy included detailed forecasts for spend, sales, and ROI to
set measurable targets and guide our actions effectively. We optimized ASINs by implementing
detailed and appropriate descriptions to improve search visibility and attract potential buyers.
This led to the formulation of a strategic focus on specific categories aligned with market demand
and the client’s objectives. Our strategy included detailed forecasts for spend, sales, and ROI to
set measurable targets and guide our actions effectively. We optimized ASINs by implementing
detailed and appropriate descriptions to improve search visibility and attract potential buyers.
This led to the formulation of a strategic focus on specific categories aligned with market demand
and the client’s objectives. Our strategy included detailed forecasts for spend, sales, and ROI to
set measurable targets and guide our actions effectively. We optimized ASINs by implementing
detailed and appropriate descriptions to improve search visibility and attract potential buyers.
Strategic discounts were applied during peak seasons to drive sales and enhance competitiveness.
Additionally, we implemented A+ content across all of ISIS’s categories to improve product
presentation and increase conversion rates.
Strategic discounts were applied during peak seasons to drive sales and enhance competitiveness.
Additionally, we implemented A+ content across all of ISIS’s categories to improve product
presentation and increase conversion rates.
Strategic discounts were applied during peak seasons to drive sales and enhance competitiveness.
Additionally, we implemented A+ content across all of ISIS’s categories to improve product
presentation and increase conversion rates.
Branding and Communication
To build a strong digital presence, we initiated a unique illustration artwork project that communicated ISIS’s brand effectively and delivered SEKEM’s story. This artwork differentiated ISIS’s brand with visuals like honey, tea bags, cups, and oils, which were integrated into our sales-oriented campaigns on Amazon. Our approach ensured that the brand’s identity was clearly communicated.
Branding and Communication
To build a strong digital presence, we initiated a unique illustration artwork project that communicated ISIS’s brand effectively and delivered SEKEM’s story. This artwork differentiated ISIS’s brand with visuals like honey, tea bags, cups, and oils, which were integrated into our sales-oriented campaigns on Amazon. Our approach ensured that the brand’s identity was clearly communicated.
Branding and Communication
To build a strong digital presence, we initiated a unique illustration artwork project that communicated ISIS’s brand effectively and delivered SEKEM’s story. This artwork differentiated ISIS’s brand with visuals like honey, tea bags, cups, and oils, which were integrated into our sales-oriented campaigns on Amazon. Our approach ensured that the brand’s identity was clearly communicated.
Dr. Ibrahim Abouleish aimed for global development. In 1977, he founded “iSiS” to link economic
and personal growth. The “iSiS Family” supports employees' potential and innovation, making
“iSiS” a leader in its field. Their slogan, الموضوع مش بس كوباية…ايزيس قصه و حكاية
reflects their focus on creating a lasting impact with every product.
Dr. Ibrahim Abouleish aimed for global development. In 1977, he founded “iSiS” to link economic
and personal growth. The “iSiS Family” supports employees' potential and innovation, making
“iSiS” a leader in its field. Their slogan, الموضوع مش بس كوباية…ايزيس قصه و حكاية
reflects their focus on creating a lasting impact with every product.
Dr. Ibrahim Abouleish aimed for global development. In 1977, he founded “iSiS” to link economic
and personal growth. The “iSiS Family” supports employees' potential and innovation, making
“iSiS” a leader in its field. Their slogan, الموضوع مش بس كوباية…ايزيس قصه و حكاية
reflects their focus on creating a lasting impact with every product.
Effective Campaigns and Amazon Ads
An aggressive advertising plan was developed to push selected ASINs and categories based on
predetermined goals. Our campaign strategy was comprehensive, utilizing a variety of Amazon Ads, including sponsored products, sponsored brands, and sponsored display ads. We placed ads strategically across the platform to maximize reach and engagement, with special emphasis on store conversion, and dynamic ads to drive traffic and conversions.
Effective Campaigns and Amazon Ads
An aggressive advertising plan was developed to push selected ASINs and categories based on
predetermined goals. Our campaign strategy was comprehensive, utilizing a variety of Amazon Ads, including sponsored products, sponsored brands, and sponsored display ads. We placed ads strategically across the platform to maximize reach and engagement, with special emphasis on store conversion, and dynamic ads to drive traffic and conversions.
Effective Campaigns and Amazon Ads
An aggressive advertising plan was developed to push selected ASINs and categories based on
predetermined goals. Our campaign strategy was comprehensive, utilizing a variety of Amazon Ads, including sponsored products, sponsored brands, and sponsored display ads. We placed ads strategically across the platform to maximize reach and engagement, with special emphasis on store conversion, and dynamic ads to drive traffic and conversions.
Results
From May to July, ISIS’s sales grew by an impressive 96% compared to the previous period from February to April. Our effective campaigns not only boosted sales but also enhanced the brand ranking on Amazon, achieving an IQ Score of 8.
Results
From May to July, ISIS’s sales grew by an impressive 96% compared to the previous period from February to April. Our effective campaigns not only boosted sales but also enhanced the brand ranking on Amazon, achieving an IQ Score of 8.
Results
From May to July, ISIS’s sales grew by an impressive 96% compared to the previous period from February to April. Our effective campaigns not only boosted sales but also enhanced the brand ranking on Amazon, achieving an IQ Score of 8.
